LegacyLink vs Graduway (Gravyty)
Graduway — now part of Gravyty — is one of the best-known alumni engagement platforms in the world. Here's an honest, feature-by-feature look at how LegacyLink compares for schools, universities and old-scholars associations evaluating alumni management software in 2026.
Zero upfront cost
LegacyLink's revenue-share model launches you for $0 upfront. Graduway/Gravyty licences typically start at USD 12k–40k/year plus implementation.
Live in 30 days
Most LegacyLink schools run their first event inside 30 days. Graduway implementations typically take 90–120 days.
Mobile-first, WhatsApp-native
WhatsApp magic-link sign-in and broadcasts drive 60%+ response rates in emerging markets — a gap most global platforms don't fill.
Pricing & commercial model
| Capability | LegacyLink | Graduway / Gravyty |
|---|---|---|
| Upfront cost (year 1) | $0 — revenue-share option | USD 12k–40k/yr licence |
| Setup / implementation fee | $0 (waived) | USD 5k–15k typical |
| Revenue-share back to institution | 30 / 40 / 50% of platform revenue | |
| Flat SaaS option | ||
| Public pricing transparency | ||
| Pilot before commitment | 3 months, no cost |
Onboarding & time-to-value
| Capability | LegacyLink | Graduway / Gravyty |
|---|---|---|
| Time to first live event | < 30 days | 90–120 days |
| Data import & de-duplication | ||
| 60-second alumni onboarding wizard | ||
| Dedicated Success Manager |
Engagement & mobile
| Capability | LegacyLink | Graduway / Gravyty |
|---|---|---|
| WhatsApp magic-link sign-in | ||
| WhatsApp-first broadcasts & replies | ||
| Low-data mobile design | ||
| Native iOS & Android apps | ||
| Gamified profile completeness |
Community features
| Capability | LegacyLink | Graduway / Gravyty |
|---|---|---|
| Mentorship matching | ||
| Events, RSVP & ticketing | ||
| Jobs & internships board | ||
| Alumni directory & search | ||
| Corporate sponsor marketplace | ||
| Recruitment-fee revenue share |
Fundraising & giving
| Capability | LegacyLink | Graduway / Gravyty |
|---|---|---|
| Recurring & one-off giving | ||
| Bursary pool auto-funded (10% ring-fenced) | ||
| Guaranteed minimum institutional income | Yes — per verified alumnus | |
| AI-driven donor prompts |
Compliance & data residency
| Capability | LegacyLink | Graduway / Gravyty |
|---|---|---|
| GDPR / UK-GDPR aware | ||
| FERPA aware (US) | ||
| POPIA-native (South Africa) | ||
| NDPR aware (Nigeria) | ||
| Regional hosting options |
Where LegacyLink wins
No procurement cycle
A $0 upfront pilot lets development offices launch without a board-level licence approval. Graduway typically requires a multi-year contract signed before onboarding starts.
Mobile engagement that actually replies
WhatsApp broadcasts and magic-link sign-in reach alumni where they already live. Email-first platforms average 15–20% open rates; our schools see 60%+.
Revenue that funds the programme
A 30–50% revenue share plus a ring-fenced bursary pool means the platform pays for itself — and for tuition support — instead of draining the development budget.
Where Graduway may still be the better fit
We believe in a fair comparison. Graduway/Gravyty has a longer track record with large North American universities and deeper native mobile apps. If you're a Tier-1 US university with a seven-figure advancement budget, a mature CRM stack (Blackbaud, Salesforce EDA) and a preference for a single Gravyty ecosystem across giving and engagement, they remain a credible choice.
LegacyLink is built for the other 95% — schools, universities and associations that need to launch fast, prove ROI, and reach a globally distributed alumni base on mobile.
See LegacyLink on your own alumni data.
Start a no-cost 3-month pilot. We'll import your alumni list, brand your tenant, and have your first event live inside 30 days — no procurement cycle, no licence fee.
Graduway and Gravyty are trademarks of their respective owners. Comparison based on publicly listed pricing, vendor websites and analyst notes (Capterra, G2) as of 2026.